Have you thought about what writing a Best-Selling Book would do for you and your business?
To begin with, everyone has a unique story to tell. Why not transform that story into a Best-Selling Book? Imagine how your business would change if you had a Best-Selling Book, designed to make you the “go to” authority in your field. Because you’re a Best-Selling Author clients would seek you out because you literally “wrote the book” about solving their problem and eliminating their pain.
What’s your excuse for not writing a Best-Selling Book?
Most fitness professional have “thought” about writing a book. But they never do it for several reasons, including:
- I don’t have time
- I lack the technical background
- I’m not a writer
- I don’t know what to write about
- I don’t know how to market it
- I don’t know a publisher
What’s your excuse? As Ryan Blaire says, “If it’s important you’ll find a way, if not you’ll find an excuse”.
Welcome to the Sea of Sameness?
To begin with, Let’s be brutally honest. If you don’t stand out in the sea of sameness, you’ll never reach your full business success. Why? Because when prospects are ready to buy, you will be compared to your competitors. Even referrals educate themselves by visiting many websites and compare offerings, prices. What they typically see are several similar websites, all offering similar products or services, personal trainers with multiple certifications after their name with little or no differences. How do prospects know who to select? How many clients or patients are you losing every month because you are not differentiating from your competitors and giving your prospects a reason to pick you?
Finally, THE BEST WAY to quickly leave the sea of sameness is to: 1) Get interviewed, 2) Get promoted in the news, and 3) Get published and 4) Have it become a Best-Selling book. That’s what I do! I’m looking for guests for my podcast, Never Too Late for Fitness Radio. Message me and let’s talk about how you can become a Best-Selling author in as little as 60 days.